2007 Hyundai QarmaQ
At the Geneva International Motor Show today, Hyundai Motor Co. and GE Plastics presented QarmaQ, a first in the Crossover Coupe segment. The QarmaQ is Hyundai’s Advanced Technology Demonstration Vehicle (ATDV) that showcases over 30 different environmentally progressive technologies led by the innovative “Elastic Front™”, an innovative solution that can help reduce the risk of severe injuries in Crossover Utility Vehicles (CUV) pedestrian collisions.
Designed at Hyundai Motor Europe’s Design and Technical Center in Russelsheim and engineered in close cooperation with GE Plastics, QarmaQ develops and validates over 30 key technologies, which will be selectively incorporated into Hyundai’s new models to be rolled out from 2008-2014.
The QarmaQ is lighter, stronger and more economical than any current production CUV in its class. It also offers significant recycling advantages both in construction and eventual disassembly. In short, it is a viable and realistic glimpse of the future potential of personal automotive transport.